Essensity Soft Permanent Colour Cream by Schwarzkopf is a professional line of excellent permanent hair colors. ESSENSITY Soft Permanent Colour Cream is the alternative offer especially for the LOHAS Naturalists community. The first fragrance and ammonia free colorant with more than 90 percent naturally derived ingredients and up to 90 percent white hair blending. Whatever your desire, ESSENSITY will deliver a color that will perfectly fit your personality. Subtle Natural, Cool Cedar, Warm Golden Honey, Modern Oak, Tropical Teak and Intense Autumn Leaf tones will enhance your hair. NO:- Ammonia- Odour- Silicones- Paraffin-/Mineral oils- Parabens- Formaldehyde Derivates- Alcohol- Artificial.