Lumishine Feisty Color. Fierce Fade Protection. - 14 New Powerhouse Reds - Lumishine Repair+ Permanent Creme Color and Repair+ Demi-Permanent Liquid Color. Discover LumiShine's PowerHouse collection of super-reds that stay true to tone, resisting the fading effects of everyday aggressors. With a stunning range of fierce tones - from riot red to modern rose to the richest red plum, and everything in between - these bold beauties sound the siren for shiny, healthy-looking, fade-resistant color.

Ideal viscosity for drip-free bottle application. Pour developer in bottle and add color. Place finger over bottle cap and shake to mix thoroughly.
• To refresh faded hair lengths
• To glaze or gloss prelightened hair
• To effectively blend gray on fine hair when no lift of natural base is desired
• To tone on-tone color

For hair repair...
Pre-color service: Prior to color application, complete steps 1, 2, and 3 of the K-PAK Professional Hair Repair System. Can also be used with the Joico Defy Damage ProSeries. Refer to the LumiShine Salon Technical Manual for more information.

Gray Coverage:
Red Red, Red Red Violet, and Red Red Copper series do not have natural bases; they are not balanced for gray coverage unless a vivid result is desired. Add Natural (.0), Natural Warm Beige (.07), Natural Warm (.077), and Natural Ash (.01) at the same level in the same percentage of gray present.

Post-color service:
Rinse hair thoroughly. Acidify with K-PAK Professional Cuticle Sealer. Apply K-PAK Color Therapy Shampoo to scalp, massaging well through hair lengths, and rinse thoroughly. Squeeze excess moisture from hair and apply K-PAK Color Therapy Conditioner, massaging throughout hair lengths. Leave in for five minutes, rinse thoroughly. Towel-dry hair, styling as usual with your favorite Joico products.

Protects haircolor from UV exposure and premature fading caused by everyday aggressors
Incredible color longevity�long-lasting reds�up to 40 shampoos*
Delivers up to 2X the shine**
100% replenished and restrengthened hair****
Nourishing protection that seals in moisture, softness, and shine for up to 30 shampoos*****
Ammonia-free, pH-balanced formula
Ideal viscosity for drip-free bottle application
Versatile formula�corrects, glazes, and glosses

* Color fades on tone; color is still there after 40 washes ** vs. untreated damaged hair
*** Combing breakage on damaged hair with K-PAK� Color TherapyTM Shampoo and Conditioner vs. non-conditioning shampoo
**** vs. haircolor without ArgiPlex
***** When followed with K-PAK Color Therapy Shampoo and Conditioner